SHIPPED WORK @ LADYMARRY

Hassle-free one-stop wedding planning service.

PRODUCT DESIGN    APP    WEB     IOS & ANDROID

ROLE

PM & Design Lead
Product Designer
UX Researcher

DURATION

Sep 2017 – Jun 2018

SKILLS

Research & Synthesis
PRD
Wireframing
Hi-Fi Prototyping
Visual Design Guideline
Design Specs

TEAM

Joanne Jiang (CEO)
Mark (Front-end & iOS Engineer)
Ping Fu (Android & Back-end Engineer)
Kai Chen (Back-end Engineer)

TAKEAWAYS

PM mentality
UX at LadyMarry (Service Design)
Always be communicative

Registry

App version 1.8.0

Product Goal

A new feature that lets couples plan and share online registry before the big day.

Duration

Jan – Jun 2018

My Input

Led and conducted user research
Analyzed competitors
Drafted PRD
Proposed design Strategies and further solutions
Created wireframes
Created workflow
Made design Guideline
Produced Hi-Fi sketch
Set up tracking
Analyzed data after implementation and iterated the design

Venue Listing

App version 1.6.10

Product Goal

To increase the conversion rate of venue booking by showcasing venues.

Duration

Oct – Dec 2017

My Input

Led and conducted user research
Analyzed competitors
Proposed design Strategies and further solutions
Created wireframes
Created workflow
Produced Hi-Fi sketch

UX at LadyMarry

As a service company, the user experience at LadyMarry includes all the touch points: from website, app, communication, email...to deliverables like presentation, design proposal, wedding logo, invitation, etc. I also did a lot of visual work such as email design, logo design, invitation design, site map design, etc.
Onward to next project >
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